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Unlocking the Power of Persuasion: Lessons from Five Years of Street Fundraising
Discover how understanding human impulses can transform your nonprofit's fundraising strategy. Learn from five years of street fundraising experience, using the JFISTS acronym to tap into powerful cognitive biases like social proof, urgency, and self-interest. If you are a fundraiser looking to build stronger connections and increase donations through psychology-driven techniques, you will love this.